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The advertising agency Petits was developed from the Advertising Department of the Publishing House Petits in 1997. By this time the most skilled employees had already been carrying out full service tasks for a significant number of clients. The transformation has brought by the organizational and technical base at the level of services demanded by the market.
Today the agency offers nearly full spectrum of advertising services. In 2005 the agency served more than 2 thousand Clients. According to the Latvian Advertising Association, the advertising agency Petits is leading in the rating of suppliers of printed mass-media advertisements amongst national advertising agencies.
The advertising agency Petits has two main distinctions from the ordinary agencies:
These two distinctions form the main following competitive advantages of the advertising agency:
- efficiency CLIENT↔Mass-Media
- transparent direct financial scheme CLIENT↔Mass-Media
- highly professional staff at all levels (average experience more than 6 years)
- PR-campaigns support opportunity
- cutting costs due to:
— total discounts on allocating Your ads in the Publishing House's mass-media,
— use of the most broad spectrum of qualitative free-of-charge services (development, consultation with our specialists, access to the sociological researches results, media planning),
— qualitative advertising material production at the cost price (simultaneously low priced due to the mass production),
— flexibility in planning of separate advertising campaigns allocation schedules according to the total price of the contract with the Publishing House,
— guaranteed refunds in case of any mistakes within the technological chain process. |
